Social media creation
A social media presence in today's world is more crucial than ever because it can play a key role in your digital marketing mix. As consumers we can be influenced by brands on social media channels to buy products and services through paid or organic reach. Quality social media content can inform, educate, or inspire an audience together with building a 'brand perception'.
I have a wealth of experience in creating various forms of social media content, especially with B2B industries. From budget friendly one-off posts to striking campaigns that align with your current marketing goals and KPI's. It can be as easy as sending over a plan to get started!
Social media services
All my 'Social media content creation' services include designing optimised, eye-catching content that speaks to your audience.
Explore this page, hopefully I can inspire you to create or I can help relieve all your social media stress upon hiring.
One-off post
Design
Designing a top performing post using your ideas or coming up with something as a team
Something in between
Design/ Marketing
Customise a service package optimised for your business
Social media campaign
Design + Marketing
With access to aviation marketing professionals I can provide the full package using marketing models, key word tools, creating a social media strategy, posting software and analytical tools to build insightful reports
Stuck for ideas?
It can be easy to get stuck into 'feeding the beast', as it were, constantly struggling to post on your channels. As a team you can get tunnel vision and you need an external view to solve the problem.
If inspiration is what you and your team need, I can help with idea creation.
My process? I like to take it back to basics by doing some light research into your current social media landscape before sketching out several new ideas.
However, social media content can sometimes be as easy as repurposing marketing content you already own.
Image posts
Watch your engagement take-off with striking image posts like carousels that talk to your audience. Achieve your dream outcome like so many other businesses have, empowered by my eye-catching image designs.
In a matter of weeks with numerous image posts, you can embark on a soaring journey to social media success. Let's collaborate and elevate your online presence starting today.
Above: Social media carousel- Rolls-Royce's Intelligent borescope infographic
Video posts
Captivate your enthusiasts worldwide with powerful video posts. Tell your brand story, celebrate milestones or your customer achievements, reveal R&D specials or fun facts about your products. Fun fact posts like comparing your product against its speed, size or number of components, can be a great bit of marketing content that can truly engage with your audience.
Above: Social media video - Rolls-Royce's Trent 500's reliability
Engaging content
This Rolls-Royce carousel was created to promote one of their future concepts, the UltraFan engine. This content was posted on their Instagram grid and each continuation video could be viewed by scrolling right. From reviewing the monthly analytics, it turned out to be their best performing post for over two years. Initially, we knew their audience loved their 'Future technology' posts the most, so this video carousel was created allowing their audience to soak in all the technical info they adore, in detail.
Interactive content
Create simple visuals that keep your audience coming back for more, using polls, thought-provoking questions, and immersive stories. By leveraging these interactive elements, you can gain customer interactions and collect valuable insights from your audience. Watch your followers eagerly respond, give their opinions, and feel a connection with your brand. Contact me today to attract enthusiastic viewers and increase your brand recognition.
Social media campaigns
Get months ahead by creating social media campaigns, for multiple channels, that align with your strategy and content pillars.
Over a one-week period, together, we can craft a social media campaign for the next eight weeks. Content will be designed, copy written, and posts scheduled, relieving you of the social media burden.
Once all the content has been published, we can analyse the results and provide insights compiled in one neat social media report. This report will reveal the winning posts, valuable knowledge you can put into your next successful campaign.
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